January 27, 2022 12:10

D-Force at BRAC University

Daraz Bangladesh Ltd conducted an interactive session in the title of “The future of e commerce- presenting opportunities for BRAC University” at BRAC University Auditorium on November 9, 2015.  The session was attended by Sumeet Singh, Managing Director and Co-Founder of Daraz Bangladesh, Sumit Jasoria – Head of Marketing of Bangladesh and Myanmar, Naushaba Salahuddin head of public relations and Antonio Fantappiè, Business Development Manager, Head of Sales Force.

During the interactive session speakers from Daraz introduced D-force, a new program developed by daraz.com.bd. It gives freelance employment to students and part time workers. Where selected students will be given a special log-in ID and will be able to place orders and work for Daraz as Sales Consultants. The program promises to give free sales training to best performing agents and offers certification from Rocket Internet and Daraz Bangladesh. D- Force offers salary based on commission which will increase with performance. D- Force previously have done campus activations at IUB, ULAB, and going to do their next activation at University of Asia Pacific on November 10th from 10am.

Head of Sales Force, Antonio Fantappiè says, “The D-Force program is a great opportunity for students from all backgrounds and different degrees. This innovative model of freelance selling will give them all a chance to get real working experience, shape their selling skills and, last but not least, boost their CVs.

Nowadays in globally competitive labor market, all these elements are indeed more and more crucial in order to start a bright career in the business world. Daraz Bangladesh, owner and pioneer of this project, can proudly state that the response received so far has been impressive, and the everyday growth can only confirm a great future ahead, both for D-Force and students!”

During the session 65 students signed up to join the D- Force program to work as a Sales Consultant for daraz.com.bd.

Daraz Brings FATAFATI Friday: the first Black Friday in Bangladesh

The wait is over!!

For the first time in Bangladesh, daraz.com.bd in collaboration with Robi is introducing the concept of Black Friday to the Bangladesh shopping platform. We proudly call it FATAFATI Friday.  Mark December 4 2015 on your calendars, set reminders and get ready for the biggest sales event of the year. Daraz is coming up with FATAFATI offers on your desired brands and products that you would not want to miss.

Black Friday is considered as the beginning of the shopping season. Each year people eagerly wait for this day to buy their desired products from their wish list given the ridiculous discounts and deals.

In FATAFATI Friday you will be getting the bet possible deals of your life on daraz.com.bd. Pick any item from your wish list, be it fashion, beauty and health, electronics, mobile phones, home appliances-you can expect discounts starting from 30% to 80% on everything.

How to prepare for FATAFATI Friday?

To get the best deals of your lifetime here are few quick tips

  1. Mark December 4 midnight on your calendar
  2. Set reminders on your phone for each day leading up to midnight of Dec 4
  3. Sign up for daily emails to get regular updates of the event
  4. Follow our social media channels (Facebook, Instagram, Viber) for the updates
  5. Visit daraz.com.bd now and make a list of your desired product or mark “save it for future”on the website
  6. Gear up- download the app now!
  7. Check your internet connection to make sure you do not miss out on this wonderful opportunity

So, get ready for the biggest shopping event of the year. Save your money, check your internet connection and prepare to make the best of what daraz.com.bd has to offer you on FataFati Friday.


Read about 10 reasons to shop online for Black Friday

Read the article in Bangla

Why is Black Friday popular?


Globally, Black Friday is considered to be the biggest shopping day of the year. Shoppers from around the world celebrate this day by doing crazy shopping online and lining up outside stores when the clock strikes midnight.

The reason why shopping enthusiasts ardently wait for this day is because they get to buy their desired product at huge discounts. Retailers try to bait as many customers by giving the best deals on their products.

There are several theories on naming the day Black Friday, one of the theories suggests that the name is derived from the traffic congestion caused by the heavy shopping rush that day. Hundreds of people queue up outside the stores from midnight, just to buy their desired product before stocks run out. There are even reports documenting some historic events of shopping platforms crashing because of the excessive rush of web traffic during Black Friday.


It is also popular for the reason that it falls right after Thanks giving and before Christmas. Many schools, colleges, and offices declare this Friday as a holiday so that people can do their Christmas shopping. People with limited budgets also start saving up months ahead of time, to fulfill their long awaited wish-lists.

On many occasion the discount on products start from 10% and end up to a maximum 90%. There is a sale on almost everything from home appliances, gadgets, fashion, laptops and computers, you name it.

When it comes to buying the best products of the year at doorbuster discount prices, people prefer to keep calm and wait for Black Friday.

Read about, “What is Black Friday?”

বিশ্বের সবথেকে বড় শপিং ইভেন্টঃ ব্ল্যাক ফ্রাইডে

Black-Friday-Shopping-lines 1

ব্ল্যাক ফ্রাইডে কি?

নভেম্বার মাসের শেষ শুক্রবার বিশ্বের অনেকে দেশে ব্ল্যাক ফ্রাইডে হিসেবে উদযাপিত হয়ে থাকে। এই দিনটি অনেক দেশেই অফিসিয়াল ও আনফিসিয়াল ভাবে শপিং মৌসুমের শুরু হিসেবে বিখ্যাত। প্রায় সব দোকান ও রিটেইল শপ গুলো অনেক বড় অংকের ডিস্কাউন্ট এই দিনে দিয়ে থাকে। সময়ের সাথে সাথে ব্ল্যাক ফ্রাইডের প্রচলন অফলাইন থেকে অনলাইনেও শুরু হয়েছে। বিক্রয় বৃদ্ধির লক্ষে এখন প্রায় সব অনলাইন শপিং স্টোর গুলো রিটেইল শপ গুলোর মতোই ব্ল্যাক ফ্রাইডেতে বড় অংকের সেলস ডিস্কাউন্টের ব্যবস্থা করে থাকে।

কোথা থেকে এর শুরু?

১৯৫১ সালে যুক্তরাষ্ট্রে থ্যাংকস গিভিং ডে- এরপর এবং বড় দিনের আগের শুক্রবারটি প্রথমবারের মতো লক্ষ লক্ষ মানুষ তাদের অফিস ও স্কুল থেকে ছুটি নেয় পুরোপুরি উৎসবের আমেজে দোকানে ভীর জমায় শপিং করার জন্য।এরপর থেকেইশপিং পাগল মানুষের কাছে এই দিনটি ব্ল্যাক ফ্রাইডে নামে পরিচিত।তাই প্রতি বছর বিশ্বব্যাপী শপিং প্রেমিকরা এই দিনটির জন্য অধির আগ্রহে অপেক্ষা করে থাকে।

ব্ল্যাক ফ্রাইডে নামকরণের ইতিহাস

ব্ল্যাক ফ্রাইডে নামকরণের পিছনে অনেকগুলো গল্প আছে। অনেকের ধারণা ব্ল্যাক ফ্রাইডে নামটি এসেছে নভেম্বের মাসের শপিং সিজনের শুরুতে রাস্তাতে যে অতিরিক্ত ট্রাফিক জ্যামের সৃষ্টি হয় তার থেকে।আবার অনেকের মতে, ব্ল্যাক ফ্রাইডে নামটির উৎপত্তি বছর শেষের দিকে লোকসানের লাল কালির পরিবর্তে কালো কালি দিয়ে হিসাবের খাতায় লাভের অংক লেখার প্রচলন থেকে।

কি হয় ব্ল্যাক ফ্রাইডে তে?

ব্ল্যাক ফ্রাইডেতে প্রায় সব অনলাইন ও অফলাইন ষ্টোরে থাকে থাকে বড় অংকের ডিস্কাউন্ট। সবারই চেষ্টা থাকে সবচেয়ে সেরা অফারটি দিয়ে যতসম্ভব ক্রেতাদের আকৃষ্ট করার। ক্রেতারাও এই দিনটিতে ব্যস্ত থাকে দিনভর শপিং-এ এবং সবচেয়ে সেরা ডিলের খোঁজে।


বলতে গেলে ব্ল্যাক ফ্রাইডে এমন একটি দিন যেখানে বিক্রেতারা সেরা ডিলটি দেয়ার চেষ্টা করে আর শপিং পাগল ক্রেতারা সেরা ডিলটি খুজে পেতে ব্যস্ত থাকে।

What is Black Friday?

Black-Friday-Shopping-lines 1

Black Friday is known as the ultimate day for shopping of many western and eastern countries. Every year on the last Friday of November, shoppers celebrate this day by shopping their hearts out at online and offline stores. Shopping enthusiasts patiently wait for this particular day to get the best deals and discounts on their desired products, be it fashion, gadgets or home appliances.

The first Friday after Thanksgiving is known as Black Friday. It is considered the official and unofficial beginning of the shopping season in US and many other countries in the world. Many employers give their employees the day off as part of the Thanksgiving holiday weekend. It has routinely been the busiest shopping day of the year since 2005.

There are two theories regarding the name Black Friday. One derives from the notable traffic congestion that occurs on this day and other theory suggests it comes from the accounting practice of writing the profit with BLACK ink.

In 2014, around 133 m shoppers spent $50.9 billion during Black Friday holiday alone. Usually the sale starts at midnight.

All the major retail online and offline stores come up with “door-buster” offers to attract as many consumers as they can. On the other hand customers surf their favorite sites to get these amazing deals.

Black Friday is like a game day, where retailers try to give out their best deal and consumers try to find the best one.


To read more about Black Friday in Bangla, Click Here