Online businesses are the future. And with the lockdown situation, this shift from offline to online has indeed accelerated. Sellers and buyers both have come to realize the importance of online platforms, thus increasing their willingness to make the transition.

If you’re an automotive seller who wants to spice up the success of their online automotive business, then you’ll need to follow a strategy. This will help boost traffic to your e-commerce store, and increase sales.

What should this strategy comprise? Let’s discuss it!

Establish an Online Presence

In this age of the internet, an online presence can make all the difference. This can open up new demographics for your business to explore. For younger generations today, a business that can’t be found online doesn’t exist at all.

Having a website isn’t enough – you need to make the interface user-friendly and make the design catchy! The layout and design of your website play a major role in making a prospective customer stay on the website for longer.

Improve Your SEO

Search Engine Optimization, or SEO, helps improve the ranking of your website on search engines. For example, when someone searches for “cheap auto repair” on Google, a number of search results appear. Does your website appear in the top five or top results? If not, then SEO can help improve this!

SEO is important because research shows that 70% of Google searches end up in the person clicking on a search result on the first page. So websites that rank higher have a better chance of getting clicked on.

Set Up Social Media Accounts

Besides a website, you should also consider making social media accounts for your online automotive shape. The top three social media platforms you should consider are Facebook, Instagram, and Twitter.

This will give your online business free advertising. And if you go for paid ads, then you can automate posts, target specific audiences, and so on. Social media also enhances your reach immensely. This gives your e-commerce business the opportunity to influence millions of customers.

Schedule Advance Appointments

When customers come to avail of a service, schedule their next appointments in advance. If someone’s coming to get their air conditioner fixed, give them a date to come again so you can check their A.C again.

Remind the clients that automobile maintenance is not a one-time task. It’s an ongoing process and you can help keep their cars in optimum condition.

Give Incentive for Referral

Word of mouth is still one of the best forms of advertising. 92% of the consumers say that they trust it more than anything else. But telling your customers to refer your service may not be enough for them to actually do it.

You can incentivize them. For example – take your customer’s name and contact information on a form, and inform them that if any customer comes and mentions their name, then they’ll be subject to a free oil change or some kind of discount. This will help achieve your goal which is to increase the number of customers visiting your automotive shop.

Encourage Customer Reviews

Positive customer reviews always help attract new customers. Prospective customers are always looking for reasons to select a certain shop, and customer reviews play a big part in that decision making.

So give your customers a nudge to leave some positive feedback on your website and social media platforms. This will do the trick in bringing new visitors to your online store!

Expand Your Business Online with Daraz Seller Program!

Daraz’s seller program gives you the chance to become a part of South Asia’s biggest online marketplace! On Daraz, you get access to millions of customers you can sell to!

How to Become a Seller on Daraz?

The registration process is as simple as it gets.

Just you have to visit the Daraz Seller Sign Up Page on the Daraz website where you can sign up as a seller.

What Are the Benefits of the Daraz Seller Program?

If you want to expand your business and become a successful seller, then the Daraz Seller Program is the answer to your calling!

With Daraz’s facilities and complete transparency, your business will be soaring to new heights in no time. Daraz also offers in-mentoring to new sellers, giving them the knowledge needed to succeed as an online seller.

Here is a list of facilities you get to enjoy as a Daraz Seller:

• You can reach millions of customers all across Bangladesh.
• Daraz’s express sign-ups allow new sellers to start selling within 2 days.
• All Daraz sellers have access to analytics tools to help optimize their respective online ventures.
• There’s no listing fee. You only have to pay when you sell.
• You get reliable and fast shipping for your orders.
• You can rest assured with secure and timely payments.
• You have professional services available for you 24/7.

Start selling on Daraz today and your online business will succeed like never before!

Mobile phones have always been a huge market. Mobile phone users are always on the lookout for new phones with better features at more affordable prices. Having said that, getting into the mobile phone selling business is undoubtedly profitable.

But the fact that you’re selling phones won’t be enough to get you the kind of revenue that you would ideally want. After all, your costs will already be high as acquiring the phones for selling will be expensive in itself. And every business at least needs to meet the break-even at a minimum. Of course, to be successful, you’ll have to take some measurements and follow a strategy.

Here’s what you should be starting with:

Make a Catalogue

1. Decide the Categories
   If you’re planning to sell a range of mobile phones and accessories, then it would help your business if you made categories. You could categorize the phones based on companies. And for accessories, you could divide the items according to type – for example, mobile cases, headphones, power banks, memory cards, and so on.
2. Decide the Prices
   This is super important as it’s a key factor that customers will consider in making their purchase decision. For this, you’ll have to take into account the price you’re getting from your vendor and the price your competitors are offering. So, you should keep your markup but initially, it’s better to keep the profit margin low. As a new business, your priority is to get more visibility and get more customers to buy from you. And usually, cheaper prices play the best role in getting this done.
3. Get Product Images Ready
   Product images play a big role in attracting customers. You don’t need to get too many pictures of the same product, but a few high-quality images that clearly show what it looks like will do.
4. Write Product Description
   When you sell products online, product descriptions play an important role in that. And if the products are mobile phones, then these product descriptions become even more important. The content should talk about the phone’s features and benefits. And make sure you’re using SEO keywords to optimize the product description.

Choose a Payment Method

When you’re selling mobile phones online, you should be choosing two main payment methods – Cash On Delivery (COD) and Online Payments. It would be a good idea to integrate secure payment options with your online store. You’ll also find it useful to know that COD payment option entices many buyers.

Shipping Tips

E-commerce shipping options should ideally be flexible. Some things to keep in mind are informing the buyers beforehand if you don’t deliver in a certain area, keeping them informed about their shipping progress and telling them an approximate delivery time. You could also introduce free shipping for orders above a certain amount – this is sure to catch a lot of buyers!

Increasing Traffic to Your Store

Now that you’re done with the first phase, here comes the tricky bit – driving traffic to your online store. Having great products in your store won’t be enough if you aren’t able to attract traffic.

Here are some ideas on what you can do to achieve this:

1. Search Engine Optimization (SEO)
   SEO is a way to optimize your domain and drive traffic to it organically. It’s a time-consuming process that requires you to strategically use keywords in your content to display your store as one of the top results to customer search queries on search engines.
2. Content Marketing
   Writing compelling and informative blogs to raise potential buyers’ interest. Add the link to your store in the article to drive traffic to your store from the blog as well. Content Marketing is an informative and subtle way of increasing your brand visibility and driving traffic to your desired domain.

Using these methods, you can definitely improve the chances of generating more sales from your online mobile store.

The Daraz Seller Program gives you an amazing opportunity to become a seller with the biggest e-commerce name in Bangladesh. The registration process is very simple and quick.

Benefits of the Daraz Seller Program:

• You get access to millions of customers.
• There’s no listing fee. You only have to pay when you sell.
• You get fast and reliable shipping for your orders.
• You can rest assured with secure and timely payments.
• You’ll have professional services on your disposal to help you.

With so many benefits to enjoy, what are you waiting for?

Read this Article in Bangla: Improve Your Business with Daraz!

Click on the image to download!